Shop the Barbie x CCM Hockey Collection
What Is the Barbie x CCM JetSpeed FTW Pro Collection?
Launched in March 2026, the Barbie x CCM collection is a collaboration between CCM Hockey and Mattel's Barbie brand. It sits inside CCM's FTW (For The Women) equipment platform — a women-specific performance line built from input from pro women hockey players, not simply downsized unisex gear.
Shop the Barbie Hockey Sticks by CCM.
The Barbie Edition layers Barbie's signature palette of pinks and bright accent colours over the same elite construction as CCM's standard JetSpeed FTW Pro stick.
Phase 1 (Spring 2026) includes:
- JetSpeed FTW Pro Barbie Edition, full-size performance stick (youth and junior sizing)
- JetSpeed FTW Pro Barbie Edition, mini stick
- Co-branded apparel
A second drop of additional performance gear is planned for August 2026 around Back to Hockey season.
Built for High-Level Athletes. Not Just a Pretty Stick
The Barbie Edition is engineered on the same platform as one of CCM's top women's sticks. Here's what's under the graphics:
Elite Composite Construction
The stick uses Nanolite Shield technology and Sigma ST2X spread-tow carbon through both the shaft and blade — the same materials found in pro-level CCM sticks. It's lightweight, responsive, and built to take a beating.
Hybrid Kick Point for Quick Releases
The lower shaft is stiffer; the upper shaft flexes more freely. This creates a "hinge" effect that loads energy fast and releases it cleanly — ideal for quick wrist shots and snap shots in tight spaces, while still delivering power on longer-range shots.
Women-Specific Shaft Dimensions
The FTW program doesn't just adjust graphics. Shaft geometry, length, and flex specs are tuned specifically for female athletes. The Rounded "R" shaft features rounded corners and concave sidewalls for a natural, comfortable grip — paired with FT Microfeel grip on the handle for better control and reduced slippage.
X-Soft Blade — Tuned to Pro Women's Specs
The blade stiffness on the Barbie Edition is calibrated to pro women's most-requested spec: slightly softer for improved puck feel and touch without sacrificing responsiveness. The Sigma ST2X carbon weave runs through blade and shaft for strength and consistency in every shot.
Available Curves
- P28 — aggressive toe curve, great for lifting shots and deking
- P29 — classic mid-curve, versatile and well-rounded
- P90TM — hybrid with a toe hook, popular for forwards who want control and deception
Why the Barbie Collection Matters for Hockey
For too long, hockey gear for girls meant picking the least-bad option in a men's or boys' section. The Barbie x CCM line is built around a different idea: that girls and women who play hockey deserve gear that fits their bodies, matches their skill level, and reflects their identity.
The pink isn't a compromise — it's a statement. It signals that girls belong on the ice, at the top level, with the same technology that elite players use.
CCM and Mattel designed this collection to help young female players not just try hockey, but stay in the game — because representation and fit both matter for retention.
Shop the Collection at Skater's Edge in Sudbury
Skater's Edge Source for Sports is an official CCM retailer located in Sudbury, Ontario — your go-to destination for the Barbie x CCM collection in Northern Ontario. Our staff can help you find the right flex, curve, and sizing for your player.
In stock now:
- CCM JetSpeed FTW Pro Barbie Edition — Youth
- CCM JetSpeed FTW Pro Barbie Edition — Junior
- Barbie x CCM Mini Stick
Can't make it in? Shop online and get your gear shipped across Canada.
Frequently Asked Questions
Is the Barbie CCM stick a real hockey stick or just a novelty item?
It's a genuine elite-level performance composite stick. The Barbie Edition is built on the CCM JetSpeed FTW Pro platform using the same Nanolite Shield and Sigma ST2X carbon construction as CCM's top women's sticks. The Barbie branding and colour palette are layered on top of that elite build — it is not a toy stick or a starter product.
What sizes does the Barbie CCM stick come in?
The Barbie x CCM JetSpeed FTW Pro Edition is currently available in youth and junior sizing, with flex and length specs tuned for high-level young athletes. Sizing is specific to the FTW women's platform, so it fits more accurately than a standard junior stick for female players.
What's the difference between the Barbie Edition and the standard CCM JetSpeed FTW Pro?
Functionally, the two sticks are nearly identical in construction, kick point, shaft geometry, and blade stiffness. The Barbie Edition adds Barbie's signature pink-and-bright-accent visual identity and co-branding. If your player wants the same elite performance with a bolder look that reflects her identity, the Barbie Edition delivers that.
What curves are available in the Barbie CCM stick?
Available curves include the P28 (toe-heavy, great for dekes and lifting shots), P29 (classic mid-curve, highly versatile), and P90TM (hybrid with a toe hook). Curve availability may vary by size. Visit Skater's Edge in Sudbury or contact us to confirm what's currently in stock.
Is this stick good for competitive hockey or just recreational play?
The JetSpeed FTW Pro is CCM's elite women's stick line — designed for competitive and high-performance play at all levels. It's used by top women's players and is appropriate for competitive rep, AAA, university, and recreational players who want the best stick available for female athletes.
Where can I buy the Barbie x CCM collection in Sudbury?
Skater's Edge Source for Sports in Sudbury is an official CCM retailer and carries the Barbie x CCM JetSpeed FTW Pro collection in youth and junior sizing. We also carry the mini stick. Drop into the store or shop online for Northern Ontario's best selection of women's and girls' hockey gear.
Will there be more Barbie x CCM gear coming?
Yes. CCM and Mattel have announced a second drop of Barbie x CCM performance equipment planned for August 2026, timed to the Back to Hockey season. This phase is expected to expand the collection beyond sticks into additional FTW protective gear with Barbie editions. Check back with Skater's Edge for updates as the new inventory lands.
What flex should I choose for my player?
Flex selection depends on age, size, and shot style. As a general starting point, younger and lighter players typically use a lower flex number. Our staff at Skater's Edge can help you choose the right flex for your player's weight and strength — come in for a fitting or call us with your player's details and we'll point you in the right direction.
Is the Barbie stick just for girls?
The FTW platform is designed specifically for the physical proportions of women and girls — the shaft dimensions, lengths, and flexes are calibrated for female athletes. Any girl or woman who wants elite-level gear built for her body will benefit from this stick.
Is the Barbie x CCM stick available in senior sizing?
As of spring 2026, the Barbie Edition has launched in youth and junior. CCM's FTW line does extend to senior sizing, and a senior Barbie Edition may follow. Check with Skater's Edge or monitor CCM's website for updates ahead of the August 2026 drop.